GUEST RELATIONS MANAGER
Lincoln started in the hospitality industry in 1989, in The Royal Hotel, Nottingham. He worked in the Banqueting Department before moving to the VIP Bar looking after guests. He says that since then his 'experience and prowess has gone from strength to strength’.
In 1992, Lincoln worked with the renowned restaurateur Alan Yau OBE as part of his inner team launching and managing the revolutionary Japanese noodle bar Wagamama. In 1999, Lincoln and Yau’s brother Gary helped to launch and manage Yau’s stylish Thai restaurant Busaba. Two years later, Lincoln was instrumental in launching Yau’s ‘most famous, often imitated but never bettered’ Michelin starred Hakkasan. Utilising the invaluable knowledge and skills he gained at Busaba, Lincoln helped to launch the project and went on to be the Head Maitre’D for almost 4 years.
Since then Lincoln has helped to open and manage some of London’s most prestigious bars, restaurants and clubs including: Nobu, Zuma, Taman Gang, Pangea Marbella, Aura, Salt, and Movida. In 2011, he joined the start-up team at Novikov, where he assisted with the opening, before taking on the role of Senior MaitreD’. He also helped open Novikov’s two sister venues in London.
His big passion is the combination of design and service which are ‘as important to every venue as the food and drink served’. Lincoln is also passionate about training, saying that ‘good training will give you knowledgeable staff, and happy customers’.